{"id":31888,"date":"2022-03-10T08:51:45","date_gmt":"2022-03-10T07:51:45","guid":{"rendered":"https:\/\/wp.test-leogistics.com\/?p=31888"},"modified":"2022-03-10T15:31:38","modified_gmt":"2022-03-10T14:31:38","slug":"application-development-design-thinking","status":"publish","type":"post","link":"https:\/\/leogistics.com\/en\/blog-en\/application-development-design-thinking\/","title":{"rendered":"Successful Application Development with Design Thinking"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"31888\" class=\"elementor elementor-31888 elementor-31574\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-841f4b8 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"841f4b8\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-345783b\" data-id=\"345783b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5021d9c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5021d9c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-852b1fc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"852b1fc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-9303188\" data-id=\"9303188\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b3e4b34 elementor-widget elementor-widget-heading\" data-id=\"b3e4b34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How leogistics uses <b>innovative methods<\/b> to ensure that apps are fit for <b>practical use<\/b>. <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-421f40c elementor-widget elementor-widget-text-editor\" data-id=\"421f40c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Customer satisfaction is one of the most important success factors. In many companies that deal with software development for industries, this customer satisfaction is equated with the satisfaction of decision-makers. At leogistics, we go one step further and are interested in the satisfaction of the end users &#8211; after all, they have to use our software every day. Only if they can also work efficiently with our product do we consider the project a success.<\/b><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0e39f01 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0e39f01\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-75dd994\" data-id=\"75dd994\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-727b746 elementor-widget elementor-widget-text-editor\" data-id=\"727b746\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The requirements of the users for a mobile app, for example in the often stressful goods receiving area, focus primarily on being able to document and process the receipt and any problems that may arise as quickly and easily as possible and to register them directly on the spot. Even if the process sounds simple at first, there are many hidden pitfalls that need to be considered. <\/p>\n<p>In the specific application example within the scope of a customer project, the biggest challenge was that the delivery can be carried out both with and without an interlock. This means that the different goods receipts of the recipients placed different processes and thus different requirements on the app. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-95448ae elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"95448ae\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4d3e35c\" data-id=\"4d3e35c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ff23084 elementor-widget elementor-widget-heading\" data-id=\"ff23084\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Reality presents a <b>variety of requirements<\/b> for helpful apps <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3753ca elementor-widget elementor-widget-text-editor\" data-id=\"e3753ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In order to filter out the common and different needs and problem spaces, the project was developed from the beginning using design thinking in close consultation with the customer. Not only the decision-makers were involved, but also the end users, especially in the decisive phases. Understanding the individual process steps and many practical tests at various locations were the key to success. <\/p>\n<p>Design thinking is an iterative method that always focuses on the needs and problem areas of the users. In this process, different phases are carried out that help to understand them better and to develop practical solutions. The individual phases can be repeated until all challenges and hurdles of the users have been identified and solved. This saves development costs and ultimately leads to higher customer satisfaction. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f5b661d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f5b661d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b5aba7 elementor-widget elementor-widget-image\" data-id=\"8b5aba7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/leogistics.com\/wp-content\/uploads\/2022\/03\/Mock-Up_-App.png\" title=\"Mock Up_ App\" alt=\"App Smartphone - Design Thinking\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Inlet store app with scan function<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4208049 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4208049\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a775bee\" data-id=\"a775bee\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-44da874 elementor-widget elementor-widget-heading\" data-id=\"44da874\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>Empathize phase<\/b>: Understanding requirements <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc9ee65 elementor-widget elementor-widget-text-editor\" data-id=\"fc9ee65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The first step was to understand the processes and workflows of the end users in the various branches. For this purpose, it is worthwhile to interview several users in order to determine where possible challenges, similarities and differences exist. Afterwards, it is a good idea to conduct a field analysis to gain a more detailed impression. It is crucial to ask the right questions and leave nothing unsaid in order to track down all contingencies.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-05c9a69 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"05c9a69\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b4a3a00\" data-id=\"b4a3a00\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d4e992c elementor-widget elementor-widget-heading\" data-id=\"d4e992c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>Define phase<\/b>: thoroughly <b>document and evaluate<\/b> findings <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52c2506 elementor-widget elementor-widget-text-editor\" data-id=\"52c2506\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Once the basic needs and challenges of the end users have been crystallized, it is worthwhile to comprehensively document the findings and processes. Every piece of information, no matter how small, is important and can positively influence the solution. It can also lead to further expansion stages, which can be taken from our product range. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8771fe0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8771fe0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-59aba7b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59aba7b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-187be68\" data-id=\"187be68\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-39811ef elementor-widget elementor-widget-heading\" data-id=\"39811ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>Ideate phase<\/b>: generate <b>solution approaches<\/b> from information <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-371dc82 elementor-widget elementor-widget-text-editor\" data-id=\"371dc82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Idea generation in the next step is based on the findings and discussions with the end users. The inclusion and early presentation of initial rough ideas is particularly helpful in giving end users an idea of the direction in which things could eventually go.<\/p>\n<p>For this purpose, we at leogistics create low-fidelity wireframes (rough hand sketches). In the application example, we presented our customer with initial drafts of a store app for goods receiving at an early stage. Here, too, feedback was extremely important to ensure that the app would really guide users through their work process in the best possible way.<\/p>\n<p>We repeated this idea phase as often as possible in the project until we reached a stage with which everyone involved was satisfied and which would probably also be as user-friendly as possible for operational work. The subjunctive mood is deliberately chosen here, as only the next phases will provide profound insights into the actual benefits. Mockups are very helpful, but do not show the whole truth. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b0de6db elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b0de6db\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cc57ec4\" data-id=\"cc57ec4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8b1f05e elementor-widget elementor-widget-heading\" data-id=\"8b1f05e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>Prototyping + Testing<\/b>: the Reality Check <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a10ffdc elementor-widget elementor-widget-text-editor\" data-id=\"a10ffdc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In the next phase, it is advantageous to implement the requirements in a click dummy, i.e. an app prototype, and to again obtain feedback from the users. Instead of starting directly with the realization, this additional effort is very valuable, because the renewed feedback often reveals concept gaps that without a prototype would probably only have been noticed when testing the realized app.  <\/p>\n<p>These development loops are part of the process and should be carefully calculated in order to provide a practical solution in the end. In the context of the Design Thinking method, this step corresponds to so-called prototyping. A prototype is created and extensively tested, and then, if necessary, the Ideate phase is resumed and the solution is rethought with the help of feedback.<\/p>\n<p>After the initial testing of the prototype of our store app, solution design was repeated in order to close the gaps that had been identified and to develop a new prototype in a goal-oriented manner. Once all the user-oriented iteration loops of the design thinking process from practice have been run through, the mockups and prototypes are finally handed over to development. In this way we can avoid costly and inefficient corrections in software development and at the same time guarantee a high level of customer satisfaction.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c3159fd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c3159fd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ea9318e elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ea9318e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a50e4a\" data-id=\"1a50e4a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e0b3c42 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e0b3c42\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-c2ddfe7\" data-id=\"c2ddfe7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-53ec62e elementor-widget elementor-widget-heading\" data-id=\"53ec62e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><b>We<\/b> are here for <b>You!<\/b><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5e9df59 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5e9df59\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-c170b39\" data-id=\"c170b39\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9375ec1 elementor-widget elementor-widget-text-editor\" data-id=\"9375ec1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Could we spark your interest in app development using design thinking? In our customer project, this approach benefited everyone involved. On the one hand, it helped the decision-makers to gain a secure feeling about the course of the project, and on the other hand, it gave the end users a user-centric product for their daily work. The greatest added value, however, was that we were able to minimize errors during the project and avoid additional code-side developments with many correction loops. This not only saves time, but also considerable development costs.<\/p><p>Do you have any questions about this or other articles from our blog? Then feel free to contact us at <a style=\"color: #efd100;\" href=\"mailto:blog@leogistics.com\">blog@leogistics.com<\/a><\/p><p><em>Jonas Falkenberg<\/em><br \/><em>Lead UI\/UX &amp; Interaction Design<\/em><br \/><em>Kathrin Janshen<\/em><br \/><em>Consultant Digital Supply Chain<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7e15039 elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7e15039\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-8ee8719\" data-id=\"8ee8719\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22a2dfa uael-post__arrow-inside uael-posts-thumbnail-ratio uael-post__link-complete-yes elementor-widget elementor-widget-uael-posts\" data-id=\"22a2dfa\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_slides_to_show&quot;:2,&quot;classic_slides_to_show_tablet&quot;:2,&quot;classic_slides_to_show_mobile&quot;:1}\" data-widget_type=\"uael-posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"uael-post__header\">\n\t\t\t\t\t<\/div>\n\t\t<div class=\"uael-post__body\">\n\t\t\t\n\t\t\n\t\t<div class=\"uael-blog-terms-position-above_content uael-post-image-top uael-post-grid uael-posts\" data-query-type=\"custom\" data-structure=\"carousel\" data-layout=\"\" data-page=\"31888\" data-skin=\"classic\" data-filter-default=\"\" data-offset-top=\"30\" data-post_slider=\"{&quot;slidesToShow&quot;:2,&quot;slidesToScroll&quot;:1,&quot;autoplaySpeed&quot;:5000,&quot;autoplay&quot;:true,&quot;infinite&quot;:true,&quot;pauseOnHover&quot;:true,&quot;speed&quot;:450,&quot;arrows&quot;:true,&quot;dots&quot;:true,&quot;rtl&quot;:false,&quot;prevArrow&quot;:&quot;&lt;button type=\\&quot;button\\&quot; data-role=\\&quot;none\\&quot; class=\\&quot;slick-prev\\&quot; aria-label=\\&quot;Previous\\&quot; tabindex=\\&quot;0\\&quot; role=\\&quot;button\\&quot;&gt;&lt;i class=\\&quot;fa fa-angle-left\\&quot;&gt;&lt;\\\/i&gt;&lt;\\\/button&gt;&quot;,&quot;nextArrow&quot;:&quot;&lt;button type=\\&quot;button\\&quot; data-role=\\&quot;none\\&quot; class=\\&quot;slick-next\\&quot; aria-label=\\&quot;Next\\&quot; tabindex=\\&quot;0\\&quot; role=\\&quot;button\\&quot;&gt;&lt;i class=\\&quot;fa fa-angle-right\\&quot;&gt;&lt;\\\/i&gt;&lt;\\\/button&gt;&quot;,&quot;responsive&quot;:[{&quot;breakpoint&quot;:1024,&quot;settings&quot;:{&quot;slidesToShow&quot;:2,&quot;slidesToScroll&quot;:2}},{&quot;breakpoint&quot;:767,&quot;settings&quot;:{&quot;slidesToShow&quot;:1,&quot;slidesToScroll&quot;:1}}]}\" data-equal-height=\"yes\" data-post-count=\"2\">\n\n\t\t\t\t\t\t\t<div class=\"uael-post-grid__inner uael-post__columns-2 uael-post__columns-tablet-2 uael-post__columns-mobile-1\">\n\t\t\t\n<div class=\"uael-post-wrapper   blog blog \">\n\t<div class=\"uael-post__bg-wrap uael-bg-wrap-disabled \">\n\n\t\t\t\t\t<a href=\"https:\/\/leogistics.com\/en\/blog-en\/5-questions-for-jonas-falkenberg-lead-ui-ux-interaction-design-at-leogistics\/\" target=\"_self\" class=\"uael-post__complete-box-overlay\" aria-label=\"Link Complete Box\"><\/a>\n\t\t\t\t\n\t\t<div class=\"uael-post__inner-wrap uael-inner-wrap-disabled\">\n\n\t\t\t\t<div class=\"uael-post__thumbnail\">\n\t\t\t\n\t\t\t<a href=\"https:\/\/leogistics.com\/en\/blog-en\/5-questions-for-jonas-falkenberg-lead-ui-ux-interaction-design-at-leogistics\/\" target=\"_self\" title=\"5 Questions for Jonas Falkenberg, Lead UI\/UX &#038; Interaction Design at leogistics\"><img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"239\" src=\"https:\/\/leogistics.com\/wp-content\/uploads\/2021\/06\/header_jonas_lead_ui-1-768x239.jpg\" class=\"attachment-medium_large size-medium_large wp-image-23726\" alt=\"User Experience bei leogistics\" srcset=\"https:\/\/leogistics.com\/wp-content\/uploads\/2021\/06\/header_jonas_lead_ui-1-768x239.jpg 768w, https:\/\/leogistics.com\/wp-content\/uploads\/2021\/06\/header_jonas_lead_ui-1-300x93.jpg 300w, https:\/\/leogistics.com\/wp-content\/uploads\/2021\/06\/header_jonas_lead_ui-1-1024x319.jpg 1024w, https:\/\/leogistics.com\/wp-content\/uploads\/2021\/06\/header_jonas_lead_ui-1-1536x478.jpg 1536w, https:\/\/leogistics.com\/wp-content\/uploads\/2021\/06\/header_jonas_lead_ui-1.jpg 1800w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t\t\t<\/div>\n\t\t\n\t\t\t\n\t\t\t<div class=\"uael-post__content-wrap uael-content-wrap-disabled\">\n\t\t\t\t\t\t\t<div class=\"uael-post__terms-wrap\"><span class=\"uael-post__terms\"><span class=\"uael-listing__terms-link\">Blog<\/span><\/span><\/div>\n\t\t\t\t\t\t<h3 class=\"uael-post__title\">\n\n\t\t\n\t\t\t\t\t\t<a href=\"https:\/\/leogistics.com\/en\/blog-en\/5-questions-for-jonas-falkenberg-lead-ui-ux-interaction-design-at-leogistics\/\" target=\"_self\">\n\t\t\t\t5 Questions for Jonas Falkenberg, Lead UI\/UX &#038; Interaction Design at leogistics\t\t\t<\/a>\n\n\t\t\t\t<\/h3>\n\t\t\t\t\t<div class=\"uael-post__meta-data\">\n\t\t\t\t\t<span class=\"uael-post__date\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t10. June 2021\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t<div class=\"uael-post__excerpt\">\n\t\t\tJonas Falkenberg, Lead UI\/UX &amp; Interaction Design, talks about his extraordinary career at leogistics GmbH.\t\t<\/div>\n\n\t\t\t\t\t<a class=\"uael-post__read-more elementor-button\" href=\"https:\/\/leogistics.com\/en\/blog-en\/5-questions-for-jonas-falkenberg-lead-ui-ux-interaction-design-at-leogistics\/\" target=\"_self\" aria-labelledby=\"uael-post-23737\">\n\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"elementor-button-text\" id=uael-post-23737>Read More \u2192<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\n<\/div>\n\n<div class=\"uael-post-wrapper   blog \">\n\t<div class=\"uael-post__bg-wrap uael-bg-wrap-disabled \">\n\n\t\t\t\t\t<a href=\"https:\/\/leogistics.com\/en\/blog-en\/quality-assurance-using-test-automation\/\" target=\"_self\" class=\"uael-post__complete-box-overlay\" aria-label=\"Link Complete Box\"><\/a>\n\t\t\t\t\n\t\t<div class=\"uael-post__inner-wrap uael-inner-wrap-disabled\">\n\n\t\t\t\t<div class=\"uael-post__thumbnail\">\n\t\t\t\n\t\t\t<a href=\"https:\/\/leogistics.com\/en\/blog-en\/quality-assurance-using-test-automation\/\" target=\"_self\" title=\"Sustainable quality assurance using test automation\"><img decoding=\"async\" width=\"768\" height=\"240\" src=\"https:\/\/leogistics.com\/wp-content\/uploads\/2020\/11\/blog_2019nov_b1_head-768x240.jpg\" class=\"attachment-medium_large size-medium_large wp-image-3875\" alt=\"\" srcset=\"https:\/\/leogistics.com\/wp-content\/uploads\/2020\/11\/blog_2019nov_b1_head-768x240.jpg 768w, https:\/\/leogistics.com\/wp-content\/uploads\/2020\/11\/blog_2019nov_b1_head-300x94.jpg 300w, https:\/\/leogistics.com\/wp-content\/uploads\/2020\/11\/blog_2019nov_b1_head-1024x321.jpg 1024w, https:\/\/leogistics.com\/wp-content\/uploads\/2020\/11\/blog_2019nov_b1_head.jpg 1300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a>\n\t\t\t\t\t<\/div>\n\t\t\n\t\t\t\n\t\t\t<div class=\"uael-post__content-wrap uael-content-wrap-disabled\">\n\t\t\t\t\t\t\t<div class=\"uael-post__terms-wrap\"><span class=\"uael-post__terms\"><span class=\"uael-listing__terms-link\">Blog<\/span><\/span><\/div>\n\t\t\t\t\t\t<h3 class=\"uael-post__title\">\n\n\t\t\n\t\t\t\t\t\t<a href=\"https:\/\/leogistics.com\/en\/blog-en\/quality-assurance-using-test-automation\/\" target=\"_self\">\n\t\t\t\tSustainable quality assurance using test automation\t\t\t<\/a>\n\n\t\t\t\t<\/h3>\n\t\t\t\t\t<div class=\"uael-post__meta-data\">\n\t\t\t\t\t<span class=\"uael-post__date\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t7. November 2019\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\n\t\t<div class=\"uael-post__excerpt\">\n\t\t\tSubject your SAP Supply Chain Execution solution to regular checks.\t\t<\/div>\n\n\t\t\t\t\t<a class=\"uael-post__read-more elementor-button\" href=\"https:\/\/leogistics.com\/en\/blog-en\/quality-assurance-using-test-automation\/\" target=\"_self\" aria-labelledby=\"uael-post-7042\">\n\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\n\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t<span class=\"elementor-button-text\" id=uael-post-7042>Read More \u2192<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\n\t<\/div>\n\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"uael-post__footer\">\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-fd6384a\" data-id=\"fd6384a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-78a25b4 elementor-widget elementor-widget-heading\" data-id=\"78a25b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">BLOG &amp;<br><b> NEWS<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-616fc1c elementor-widget elementor-widget-text-editor\" data-id=\"616fc1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Up-to-date news and blog posts from the world of intelligent supply chain management<\/p>\n<p>.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-beeb834 elementor-widget elementor-widget-button\" data-id=\"beeb834\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/leogistics.com\/blog\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"Ebene_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 77.4 35.5\" xml:space=\"preserve\"><g>\t<g>\t\t\t\t\t<path d=\"M77.4,17.8c-0.1-0.2-0.2-0.3-0.3-0.4L61,0.6c-0.1-0.2-0.3-0.3-0.5-0.4c-0.6-0.4-1.4-0.3-1.9,0.2    C58.1,1,58,1.8,58.3,2.4c0.2,0.3,0.4,0.5,0.6,0.7c4,4.1,7.9,8.3,11.9,12.4c0.2,0.2,0.3,0.3,0.5,0.6h-69c-0.3,0-0.6,0-0.9,0    C0.6,16.2,0,17,0.1,17.9c0.1,0.7,0.7,1.3,1.4,1.4c0.3,0,0.6,0,0.9,0h69L70.8,20L59,32.3c-0.2,0.2-0.3,0.3-0.5,0.5    c-0.6,0.6-0.7,1.6-0.1,2.3c0.6,0.6,1.6,0.7,2.3,0.1c0.1-0.1,0.1-0.1,0.2-0.2c0.1-0.1,0.2-0.2,0.3-0.3l10.1-10.5L77.4,17.8z\"><\/path>\t\t\t<path d=\"M77.4,17.8l-6.1,6.4L61.2,34.7c-0.1,0.1-0.2,0.2-0.3,0.3c-0.6,0.7-1.6,0.8-2.3,0.2s-0.8-1.6-0.2-2.3    c0-0.1,0.1-0.1,0.2-0.2c0.2-0.2,0.3-0.3,0.5-0.5l11.7-12.2l0.6-0.7H2.3c-0.3,0-0.6,0-0.9,0c-0.9-0.1-1.5-0.9-1.4-1.8    c0.1-0.7,0.7-1.3,1.4-1.4c0.3,0,0.6,0,0.9,0h69c-0.2-0.3-0.4-0.4-0.5-0.6C66.9,11.4,62.9,7.3,59,3.1c-0.2-0.2-0.4-0.5-0.6-0.7    C58,1.8,58.1,1,58.6,0.5c0.5-0.5,1.3-0.6,1.9-0.2c0.2,0.1,0.3,0.3,0.5,0.4l16.1,16.8C77.2,17.5,77.3,17.6,77.4,17.8z\"><\/path>\t\t\t<\/g><\/g><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">View the blog<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>One of the key success factors of design thinking is the satisfaction of the end users who work with the product every day. Read this article to learn how you can ensure the practicality of apps with innovative methods.<\/p>\n","protected":false},"author":43,"featured_media":31901,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[226],"tags":[],"produkt":[1280],"thema":[1481],"class_list":["post-31888","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en","produkt-myleo-dsc-en","thema-user-experience-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/posts\/31888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/users\/43"}],"replies":[{"embeddable":true,"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/comments?post=31888"}],"version-history":[{"count":0,"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/posts\/31888\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/media\/31901"}],"wp:attachment":[{"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/media?parent=31888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/categories?post=31888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/tags?post=31888"},{"taxonomy":"produkt","embeddable":true,"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/produkt?post=31888"},{"taxonomy":"thema","embeddable":true,"href":"https:\/\/leogistics.com\/en\/wp-json\/wp\/v2\/thema?post=31888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}